A design business is an entity tat offers a service with the goal of making a profit. Other goals include:
- Growth
- Increase profit
- Increase market share
In starting a business you want to set goals, planning is the first step in achieving your dreams and making a profit. You don’t want to become just another design firm offering interior design. You don’t want your business to be controlled by events, this make profit fluctuate. You want to be in control at all times. You can’t foresee every obstacle, but you want to be prepared for most of them. Picture you business in five years, is it profitable or is it barely a float?
You profit will change from year to year which is fine as long as the fluctuation isn’t too great. If in year two you made a 60% profit and in year three you only made a 35% profit something is wrong with your overall business. You want to test different strategies; tick with the strong one that produce greater profits and eliminate the one that don’t
Most business don’t turn a profit because they haven’t clearly defined there goals. Make sure your goals are understood by al that is involved in the business. The business principles must agree with the business goals or it will not be profitable.
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