Despite the
fact that high tariffs have succeeded in developing the local automotive
industry, they represent obstacles to international trade because they distort
markets and result in welfare losses to consumers. They promote inefficiencies
among local producers and deprive consumers of affordable imports of higher
quality and better variety products. The local content programs and high import
tariffs on CBUs and CKD units undoubtedly lead to high production costs, and
these are passed on to consumers in the form of higher prices.
Prices of
motor vehicles have increased steadily since the introduction of the first
national car project (NCP) in 1984 and are now beyond the reach of a sizeable
proportion of the population. Therefore, consumers have viewed that the loss in
static welfare outweighs any dynamic gains to the industry.
Import Bans and Quotas:
- An
approval permit (license) is required for imports of motor vehicles, which
limits importers total market volume for completely built-up units (CBUs),
effectively acting as an import quota. It is unclear whether this is a 5 or 10
percent quota.
- Malaysia
maintains an import ban on motor vehicles from Israel and South Africa .
Investment Requirements:
Foreign
investors may retain up to 100 percent equity if the firm either exports 50
percent of its output or employs 350 Malaysians full-time.
Malaysian
companies must be 30 percent Bumiputra (native Malay) owned.
Proton made
a major step in upgrading its engineering capabilities with the acquisition of
Lotus Group International Limited, a British automotive engineering company and
manufacturer of luxury sports cars, in October 1996. This step allowed Proton
to gain a great deal of engineering expertise, which will enhance their
capability to improvise and come up with new models that are globally
competitive and innovative. Currently, the factory has a capacity of producing
230,000 units per year. An important milestone in the Malaysian automotive
industry was the introduction of the Proton WAJA model in May 2000, which
represents the first Malaysian designed car to be manufactured and actually
affordable to local customers.
Second National Car Project - Perodua
Perodua was
the second national car project. Through proper planning and focus, Perodua has
provided the Malaysian population with the opportunity of owning a compact,
affordable and reliable vehicle, whose standard and quality are second to none.
Since it’s establishment in 1994, the domestic market share of Perodua has been
approximately 25%.
Human resource development
The
national car project in Malaysia
has also contributed to human resource development. According to the terms of
their joint venture agreement, Mitsubishi Motor Corporation (MMC) was
responsible for plant construction, training and supervision of preparations
for production and technical assistance in localisation. The national car
project has required that all Proton staff (engineers, researchers, designers,
managers, mechanics) be trained according to Japanese standards and procedures.
Malaysian employees of Proton — from production workers to managers — have been
sent to MMC in Japan
since 1983 for training. Up to 1991, around 500 have been to Japan for
training, while another 178 went in 1992. Proton employees have received
training in various aspects of car manufacturing, such as production control,
welding, painting, trim, maintenance, tooling, engineering and quality control.
The Proton workforce has been trained in Japan as well as in Malaysia , and
is still supervised by the Japanese. Many specialists from MMC have also been
despatched to the Proton plant to train Proton employees in Malaysia . In
1991 and 1992 alone, about 200 Japanese specialists from MMC were in Malaysia to
provide training under the Technical Assistance Agreement with Proton.
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